Frequently Asked Questions

ADDITIONAL QUESTIONS

Questions You Want To Know

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What are the different types of SEO?

There are two main types of SEO: on-page and off-page. Let’s look at the difference between these two types of SEO.

Which is better, SEO or PPC?

SEO is very slow compared to PPC. It can take months after you optimize your site to start seeing results, whereas PPC will start getting you leads immediately.

What are Keywords relevant to SEO?

Keywords play a fundamental role in where your website’s listing appears in the search results. When users conduct searches, they use keywords to find listings relevant to their search query. You must target the right keywords so you can reach people most interested in your business.

Do I really need SEO?

Search engines (SEO) are a discovery tool, meaning that many of these website visitors are discovering your website for the first time. As more and more people discover your website from search engines, you’ll see each other traffic channel (email, social media, etc.) increase as well. In other words, as this part of your pie gets bigger, the rest of your pie will get bigger as well.

What is the ROI of SEO?

The ROI of SEO varies from one industry to the next. How valuable would it be to your business to come up as the top recommendation when your customers are searching for you? Return on Investment (ROI) is what every client wants from a search marketing agency. It’s an easy thing to calculate if you’re doing Pay-Per-Click (PPC) advertising.

What are Long-Tail Keywords?

When you start optimizing for keywords on your site, you’ll find that experts recommend using long-tail keywords.

What does SERP mean?

One of the most common SEO questions people ask is regarding the acronym SERP. SERP stands for the search engine result page.

What affects your SEO Ranking?

One of the most commonly asked technical SEO questions is, “what affects my ranking?” After all, if you’re going to do SEO right, you must know factors that can impact where your business appears in the search results. Factors include page load time, keyword selection, and more.

What are inbound and Outbound links?

One of the most common technical SEO questions regards linking. Linking is a crucial part of SEO that helps improve your site’s ranking.
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